@charset "UTF-8";
html {
  width: 100%;
  height: 100%;
  font-size: 62.5%;
}

@media screen and (max-width: 1920px) {
  html {
    font-size: 0.5208333333vw;
  }
}
@media screen and (max-width: 992px) {
  html {
    font-size: 1.2820512821vw;
  }
}
body {
  width: 100%;
  margin: 0;
  padding: 0;
  font-family: "Zen Kaku Gothic New","Yu Gothic Medium", "游ゴシック Medium", YuGothic, "游ゴシック体", "ヒラギノ角ゴ Pro W3", "メイリオ", -apple-system, BlinkMacSystemFont, "Segoe UI", Arial, sans-serif;
  overflow-x: hidden;
  font-weight: 400;
  line-height: 1.45;
  font-size: 1.4rem;
  color: #000;
}

a {
  cursor: pointer;
  text-decoration: none;
  outline: none;
  color: #000;
}

img {
  max-width: 100%;
  height: auto;
  vertical-align: bottom;
}

/* ------- animation ------- */
.c-fixed {
  position: sticky;
  top: 0;
}

.c-ttl-bg {
  font-size: 6rem;
  position: relative;
  font-weight: 500;
  letter-spacing: -0.05em;
  line-height: 1.33;
}

.c-ttl-bg .bg {
  position: relative;
  display: inline-block;
  padding-right: 1.4rem;
}

.c-ttl-bg .bg::before {
  content: "";
  display: block;
  width: min(1rem, 0.5vw);
  height: 100%;
  background: #f18f9e;
  position: absolute;
  z-index: 0;
  top: 0;
  left: min(1rem, 0.5vw);
}

.c-ttl-bg .bg {
  padding-right: 0;
}

.h-txt.c-ttl-bg .bg::before {
  content: "";
  display: block;
  width: 100%;
  height: min(1rem, 0.5vw);
  background: #f18f9e;
  position: absolute;
  z-index: 0;
	top: auto;
  bottom: 0;
  left:0;
}

.c-ttl-bg .text {
  position: relative;
}

.js-ttl-bg .bg:before {
  clip-path: inset(0 0 100% 0);
  transition: 1s ease;
}

.js-ttl-bg.is-active .bg:before {
	clip-path: inset(0 0 0 0);
}

.h-txt.js-ttl-bg .bg:before {
  clip-path: inset(0 100% 0 0);
  transition: 1s ease;
}

.h-txt.js-ttl-bg.is-active .bg:before {
	clip-path: inset(0 0 0 0);
}

@media (max-width: 992px) {
.c-ttl-bg .bg::before {
  width: 2vw;
  left: 1vw;
}

.h-txt.c-ttl-bg .bg::before {
  height: 2vw;
}

}

/* ------- utility ------- */
sup,
sub {
  font-size: 1rem;
}

section {
  position: relative;
}

.u-center {
  text-align: center;
}

.u-right {
  text-align: right;
}

.u-note {
  font-size: 1.4rem;
  font-weight: 500;
  color: #000;
  letter-spacing: 0.04em;
}

@media (max-width: 992px) {
  .l-main {
    overflow: hidden;
  }
  sup,
  sub {
    font-size: 0.8rem;
  }
  .u-note {
    font-size: 0.7rem;
  }
}
.btn,
a {
  transition: 0.3s ease;
}
@media (hover: hover) {
  .btn:hover,
  a:hover {
    opacity: 0.8;
  }
}

/* ------- layout ------- */
.l-container {
  margin: 0 auto;
  display: -ms-flexbox;
  display: flex;
  -ms-flex-pack: justify;
  justify-content: center;
  position: relative;
	z-index: 2;
  background: url("../img/bg.jpg") no-repeat center/cover;
  background-attachment: fixed;
}

.l-main__contents {
  width: 40.625%;
  max-width: 78rem;
  background-color: #fff;
}

.l-side__left,
.l-side__right {
  width: 29.6875%;
  max-width: 57rem;
}

.l-side__left .c-fixed,
.l-side__right .c-fixed {
  display: -ms-flexbox;
  display: flex;
	-ms-flex-direction: column;
	flex-direction: column;
  height: 100vh;
	padding: min(5rem, 2.6vw);
}

.l-side__right .c-fixed {
	justify-content: center;
  align-items: center;
}

.l-side__left .logo img {
	width: min(36rem, 18.75vw);
	height: auto;
}

.l-side__right .logo img {
	width: min(198px, 10.3125vw);
	height: auto;
}

.l-side__left .page-nav {
  margin-top: min(6rem, 3.125vw);
  margin-left: min(5rem, 2.6vw);
}

.l-side__left .page-nav li {
  margin-bottom: min(3rem, 1.5625vw);
}

.l-side__left .page-nav a {
  font-size: min(2.4rem, 1.25vw);
  color: #603813;
	font-family: "Montserrat", serif;
	font-weight: 600;
  position: relative;
}

.l-side__left .page-nav a.is-active .active_line {
  display: block;
}

.l-side__left .page-nav {
  display: -ms-flexbox;
  display: flex;
  -ms-flex-direction: column;
      flex-direction: column;
  gap: 3.6rem;
  margin-top: 7rem;
}
.l-side__left .page-nav a {
  font-size: 1.8rem;
  font-size: max(1.8rem, 15px);
  color: #666;
  letter-spacing: 0.2em;
  position: relative;
}
.l-side__left .page-nav a.is-active .active_line {
  display: block;
}
.l-side__left .page-nav a::after {
  content: "";
  position: absolute;
  left: 0;
  width: 100%;
  height: 1px;
  background: #666;
  bottom: -4px;
  -ms-transform: scale(0, 1);
      transform: scale(0, 1);
  -ms-transform-origin: right top;
      transform-origin: right top;
  transition: transform 0.3s;
}
.l-side__left .page-nav a.is-active::after {
  -ms-transform: scale(1, 1);
      transform: scale(1, 1);
  -ms-transform-origin: left top;
      transform-origin: left top;
}
@media (hover: hover) {
  .l-side__left .page-nav a:hover::after {
    -ms-transform: scale(1, 1);
        transform: scale(1, 1);
    -ms-transform-origin: left top;
        transform-origin: left top;
  }
}


@media (max-width: 992px) {
  .l-container {
    padding-right: 0;
  }
  .l-side__left,
  .l-side__right {
    display: none;
  }
  .l-main__contents {
    width: 100%;
  }
}
/* ------- mv ------- */
.p-mv {
  position: relative;
  z-index: 100;
  position: relative;
  padding-bottom: 2rem;
}

.p-mv .mv-txt {
	position: absolute;
	bottom: min(14rem, 7.3vw);
	left: min(6rem, 3.125vw);
}

.p-mv .mv-txt {
	width: min(65.4rem, 34.0625vw);
}

@media (max-width: 992px) {
.p-mv .mv-txt {
	width: 90%;
	bottom: 18vw;
}
}


.js-mask-bg {
  color: transparent;
  display: inline-block;
  overflow: hidden;
  position: relative;
  transition: color 0s;
  transition-delay: 0.4s;
  line-height: 1.2;
  font-weight: 400;
}

.js-mask-bg::after {
  background: #FFC532;
  bottom: 0;
  content: "";
  display: block;
  left: 0;
  position: absolute;
  right: 0;
  top: 0;
  -ms-transform: translate(0, 101%);
      transform: translate(0, 101%);
}

.js-mask-bg.is-active {
  color: #000;
}

.js-mask-bg.is-active::after {
  animation: mask-bg 1s ease forwards;
}

@keyframes mask-bg {
  0% {
    transform: translate(0, 101%);
  }
  40%, 60% {
    transform: translate(0, 0%);
  }
  100% {
    transform: translate(0, -101%);
  }
}
    
/* ------- foot ------- */
.p-foot {
	position: relative;
	z-index: 100;
  padding: 8rem 0;
	background: #fff;
}

.p-foot ul {
  margin-bottom: 3rem;
}

.p-foot ul li {
  line-height: 1;
  text-align: center;
}
.p-foot ul li:not(:last-child) {
  margin-bottom: 3.6rem;
}

.p-foot ul li a {
  font-size: max(2.4rem, 16px);
  color: #333333;
  font-weight: 500;
}

.p-copyright {
  font-size: 2.4rem;
  text-align: center;
  letter-spacing: 0.1em;
  font-weight: 500;
}

@media (max-width: 992px) {
  .p-foot {
    padding-bottom: 3.7rem;
  }
  .p-foot ul {
    padding-top: 4rem;
  }
}

/* ------- ldk ------- */
.p-mv {
  padding-bottom: 0;
}

.p-ldk {
  background: url("../img/ldk_bg.jpg") no-repeat center/cover;
  padding: 7.5rem 0;
}

.p-ldk figure {
  width: 84%;
  max-width: 640px;
  margin: 1.2rem auto 0;
}


.bg_img {width: 100%;}

.v-txt {
  writing-mode: vertical-rl;
}

.h-txt {
  writing-mode: horizontal-tb;
}

.benefits_01,
.benefits_02,
.benefits_03,
.benefits_04 {
	position: relative;
	z-index: 100;
}

.benefits_01 .v-txt,
.benefits_02 .v-txt {
	position: absolute;
	color: #603813;
	font-size: min(4.4rem, 2.29vw);
	font-weight: 500;
	font-family: "Shippori Mincho", serif;
	letter-spacing: 0.1em;
}

.benefits_01 .v-txt {
	display: inline-block;
	top: min(8rem, 4.16vw);
	right: min(6rem, 3.125vw);
	color: #603813;
}

.benefits_02 .v-txt {
	display: inline-block;
	top: min(8rem, 4.16vw);
	left: min(6rem, 3.125vw);
	color: #fff;
}

.benefits_01 .v-txt .l-txt,
.benefits_02 .v-txt .l-txt {
	font-size: min(5.6rem, 2.9vw);
}

.benefits_01 .v-txt .s-txt,
.benefits_02 .v-txt .s-txt {
	font-size: min(2rem, 1vw);
}

@media (max-width: 992px) {
.benefits_01 .v-txt,
.benefits_02 .v-txt {
	font-size: 6vw;
}

.benefits_01 .v-txt {
	top: 10vw;
	right: 10vw;
}

.benefits_02 .v-txt {
	top: 6vw;
	left: 6vw;
}

.benefits_01 .v-txt .l-txt,
.benefits_02 .v-txt .l-txt {
	font-size: 4vw;
}

.benefits_01 .v-txt .s-txt,
.benefits_02 .v-txt .s-txt {
	font-size: 2vw;
}
}


.benefits_02 .percent-txt {
	position: absolute;
	left: min(6rem, 3.125vw);
	bottom: min(20rem, 10.4vw);
}

.benefits_02 .percent-txt .mask-bg {
  display: inline-block;
  overflow: hidden;
  position: relative;
}

.benefits_02 .percent-txt .mask-bg img {
	width: min(36.4rem, 18.95vw);
	height: auto;
	opacity: 0;
	transition: opacity 0ms 450ms;
}

@media (max-width: 992px) {
.benefits_02 .percent-txt {
	left: 5vw;
	bottom: 20vw;
}

.benefits_02 .percent-txt .mask-bg img {
	width: 50vw;
}
	
}

.benefits_02 .percent-txt .mask-bg::after {
  background: #ffba38;
  bottom: 0;
  content: '';
  display: block;
  left: 0;
  position: absolute;
  right: 0;
  top: 0;
  transform: translateY(100%);
}
 
.benefits_02 .percent-txt .mask-bg.is-active img {
  opacity: 1;
}

.benefits_02 .percent-txt .mask-bg.is-active::after {
  animation: mask-bg 1.2s cubic-bezier(0.8, 0, 0.170, 1);
}
 
@keyframes mask-bg {
  0%   { transform: translateY(101%); }
  40%, 
  60%  { transform: translateY(0%); }
  100% { transform: translateY(-100%); }
}

.benefits_03 .video {
	position: absolute;
	z-index: 1;
	top: min(31.5rem, 16.4vw);
	left: min(9rem, 4.6875vw);
	width: min(60rem, 31.25vw);
	aspect-ratio: 9 / 16;
  margin: 0 auto;
	overflow: hidden;
	border-radius: min(4rem, 2vw);
}

.benefits_03 video {
	display: block;
  width: 100%;
  height: 100%;
	object-fit: cover;
	object-position: center;
}

@media (max-width: 992px) {
.benefits_03 .video {
	position: absolute;
	top: 40vw;
	left: 10vw;
	width: 80vw;
	aspect-ratio: 9 / 16;
  margin: 0 auto;
	overflow: hidden;
	border-radius: 5vw;
}

.benefits_03 video {
	display: block;
  width: 100%;
  height: 100%;
	object-fit: cover;
	object-position: center;
}
	
}

.benefits_04 .txt_01 {
  position: absolute;
	right: 0;
	top: min(24rem, 12.5vw);
	width: min(48rem, 25vw);
}

.benefits_04 .txt_02 {
  position: absolute;
	left: 0;
	top: min(50rem, 26vw);
	width: min(33rem, 17.1875vw);
}

@media (max-width: 992px) {
.benefits_04 .txt_01 {
	top: 30vw;
	width: 62vw;
}

.benefits_04 .txt_02 {
	top: 65vw;
	width: 45vw;
}
	
}

.features {
	position: relative;
	z-index: 100;
	background: #fff;
}

.features .tit {
	padding: min(11.5rem, 6vw) 0;
}

.amazon_btn {
	position: absolute;
	left: min(10rem, 5.2vw);
	bottom: min(10rem, 5.2vw);
}

.amazon_btn .btn_bg {
	position: relative;
	width: min(58rem, 30.2vw);
	height: auto;
}

.amazon_btn .btn_bg a {
	position: absolute;
	bottom: min(2rem, 1vw);
	left: min(2rem, 1vw);
}

.amazon_btn .btn_bg a img {
	width: min(54rem, 28.125vw);
	height: auto;
}


.keratin,
.collagen,
.insilk,
.hematin {
	position: relative;
}

.keratin .amazon_btn {
	bottom: min(10rem, 5.2vw);
}

.collagen .amazon_btn {
	bottom: min(6rem, 3.125vw);
}

.insilk .amazon_btn {
	bottom: min(6rem, 3.125vw);
}

.hematin .amazon_btn {
	bottom: min(6rem, 3.125vw);
}

@media (max-width: 992px) {
.amazon_btn {
	left: 10vw;
	bottom: 50vw;
}

.amazon_btn .btn_bg {
	width: 80vw;
}

.amazon_btn .btn_bg a {
	bottom: 4vw;
	left:5vw;
}

.amazon_btn .btn_bg a img {
	width: 70vw;
}
	
.keratin .amazon_btn {
	bottom: 12vw;
}

.collagen .amazon_btn {
	bottom: 5vw;
}

.insilk .amazon_btn {
	bottom: 5vw;
}

.hematin .amazon_btn {
	bottom: 5vw;
}

}

.new .insilk_02 {
	position: relative;
}

.new .v-txt {
	position: absolute;
	color: #603813;
	font-size: min(4.4rem, 2.29vw);
	font-weight: 500;
	font-family: "Shippori Mincho", serif;
	letter-spacing: 0.1em;
}

.new .v-txt {
	display: inline-block;
	top: 0;
	right: min(6rem, 3.125vw);
	color: #603813;
}

.new .v-txt .l-txt {
	font-size: min(5.6rem, 2.9vw);
}

.new .v-txt .s-txt {
	font-size: min(2rem, 1vw);
}

.new .c-ttl-bg .bg::before {
  background: #aecbcd;
}

@media (max-width: 992px) {
.new .v-txt {
	font-size: 6vw;
}

.new .v-txt {
	display: inline-block;
	right: 10vw;
}

.new .v-txt .l-txt {
	font-size: 8vw;
}

.new .v-txt .s-txt {
	font-size: 3vw;
}
	
}

.mist {
	position: relative;
}

.mist .txt_01 {
	display: inline-block;
	position: absolute;
	top: min(15rem, 7.8125vw);
	right: min(9rem, 4.6875vw);
	color: #603813;
	font-size: min(4.2rem, 2.1875vw);
	font-weight: 500;
	font-family: "Shippori Mincho", serif;
}

.mist .txt_01 .bg::before {
  background: #acc7c7;
}

.mist .txt_02 {
	display: inline-block;
	position: absolute;
	bottom: min(93rem, 48.4375vw);
	left: 0;
	right: 0;
	margin: auto;
	color: #fff;
	font-size: min(6rem, 3.125vw);
	font-weight: 500;
	font-family: "Shippori Mincho", serif;
	text-align: center;
}

.mist .txt_02 .bg::before {
  background: #f18f9e;
}

@media (max-width: 992px) {
.mist .txt_01 {
	top: 20vw;
	right: 10vw;
	font-size: 5.5vw;
}

.mist .txt_01 .bg::before {
  background: #acc7c7;
}

.mist .txt_02 {
	bottom: 120vw;
	font-size: 7vw;
}
	
}


.lineup {
	margin-bottom: min(10rem, 5.2vw);
}

.lineup .tit {
	margin: min(11.5rem, 6vw) 0;
}

.lineup .item_box {
	overflow-x: scroll;
}

.lineup .item_box .tit {
	margin: 0;
}

.lineup .item_box .inner {
	display: flex;
	align-items: flex-start;
	padding: min(6rem, 3.125vw) min(2.5rem, 1.3vw);
}

.lineup .item_box .inner.insilk {
	width: min(120rem, 62.5vw);
}

.lineup .item_box .inner.keratin {
	width: min(120rem, 62.5vw);
}

.lineup .item_box .inner.collagen {
	width: min(150rem, 78.125vw);
}

.lineup .item_box .inner.hematin {
	width: min(120rem, 62.5vw);
}

.lineup .item_box .inner .tit {
	width: min(34rem, 17.7vw);
}

.lineup .item_box .inner .item {
	width: min(29rem, 15vw);
	text-align: center;
}

.lineup .item_box .inner .item p {
	font-weight: 500;
	font-family: "Shippori Mincho", serif;
}

.lineup .item_box .inner .item .name {
	font-size: min(24rem, 1.25vw);
}

.lineup .item_box .inner .item .price {
	font-size: min(36rem, 1.875vw);
}

.lineup .item_box .inner .item .price span {
	font-size: min(14rem, 0.7vw);
}

.lineup .item_box .inner .item .img img {
	height: min(27rem, 14vw);
	width: auto;
}

.lineup .item_box .inner .item a img {
	height: auto;
	width: min(23.7rem, 12.34vw);
}

@media (max-width: 992px) {
.lineup {
	margin-bottom: 10vw;
}

.lineup .tit {
	margin: 5vw 0;
}

.lineup .item_box .inner {
	display: flex;
	align-items: flex-start;
	padding: 5vw 3vw;
}

.lineup .item_box .inner.insilk {
	width: 175vw;
}

.lineup .item_box .inner.keratin {
	width: 175vw;
}

.lineup .item_box .inner.collagen {
	width: 220vw;
}

.lineup .item_box .inner.hematin {
	width: 175vw;
}

.lineup .item_box .inner .tit {
	width: 35vw;
}

.lineup .item_box .inner .item {
	width: 45vw;
}

.lineup .item_box .inner .item .name {
	font-size: 4vw;
}

.lineup .item_box .inner .item .price {
	font-size: 6vw;
}

.lineup .item_box .inner .item .price span {
	font-size: 3vw;
}

.lineup .item_box .inner .item .img img {
	height: 20vw;
	width: auto;
}

.lineup .item_box .inner .item a img {
	height: auto;
	width: 25vw;
}
	
}

.loop {
  display: flex;
  justify-content: flex-start;
  align-items: center;
  overflow: hidden;
}
.c-text {
  display: flex;
}

.c-text {
	position: fixed;
	left: 0;
	top: 83vh;
	z-index: 0;
  overflow: hidden;
  display: flex;
	padding: 0 0.25em;
  animation: loop-text 20s linear infinite;
}

.c-text__item {
  display: inline-block;
  white-space: nowrap;
	color: rgba(96,56,19,0.2);
  font-size: min(12rem, 6.25vw);
	font-family: "Montserrat", sans-serif;
	font-weight: 600;
}

@keyframes loop-text {
  0% {
    transform: translateX(0%);
  }
  100% {
    transform: translateX(-50%);
  }
}